Lan Luong

VP Product, Ad Experiences @Pluto TV

New Orleans, LA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2024 — Present

VP Product, Ad Experiences @Pluto TV

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West Hollywood, CA, US

EDUCATION

2000 — 2004

University of South Alabama

BS, Business Administration

SKILLS

Product MarketingDigital MarketingE-CommerceProject ManagementSEOSocial Media MarketingLeadershipArt DirectionContent ManagementOnline MarketingDigital StrategyOmnitureVideoMarketingUser ExperienceAnalyticsUser Interface DesignIntegrated MarketingNew MediaEntertainmentCreative DirectionDigital MediaStrategic PartnershipsSocial MediaStrategyBusiness DevelopmentWeb Project ManagementProduct StrategyOnline AdvertisingContent StrategyMobile DevicesWeb AnalyticsMobile ApplicationsMobile MarketingAdvertisingProduct DevelopmentGoogle AnalyticsProduct ManagementCross-Functional Team LeadershipSem

ABOUT LAN LUONG

I am a digital media and product executive with 20+ years building and scaling ad-supported streaming products at the intersection of content, advertising, and technology. Currently leading ad experience strategy at Pluto TV, where I oversee advertising formats, sponsorships, measurement, and user experience to deliver innovative solutions that drive both revenue growth and viewer engagement. My background spans subscription launches (CBS All Access), CTV monetization growth (true[X]), and multi-platform innovation (Disney/ABC). I am passionate about building high-performing teams, shaping next-generation ad + user experiences, and creating value for media companies, advertisers, and audiences.

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