Lani Ernst
- Role
- Marketing VP, Verticals Partner Network at NielsenIQ
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Lani Ernst
I’m a global marketing and account strategist who loves connecting with clients and…
Experience
Marketing VP, Verticals Partner Network
Apr 2022 — Present
Lead Marketing for NielsenIQ Partner Network and Vertical Markets - NPN: an open ecosystem that uses Nielsen data as connective tissue that better ties partner results - or services - to the way clients measure success. Partners in our network have direct access to a variety of Nielsen’s gold-standard data, as well as support for data, marketing and sales needs- Verticals: Consumer behavior continues to evolve at a continually increasing pace. Understanding this behavior and resulting performance of CPG products is critical not only to CPG retailers and manufacturers but to their adjacent partners. Market retail measurement and consumer panel solutions tailored for the Packaging, Government, AdTech/Media and Financial Services verticals.
Education
Thunderbird School of Global Management
MIM, International Business and Marketing
Boston University
BA, International Relations and Economics
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