Lane Williams

Sports Marketer

Role
Director - Sports & Experiential Marketing at GEODIS
Location
Nashville, TN, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Lane Williams

Results-driven sports marketer with years of experience building dynamic brands, cultivating strategic partnerships, executing high-impact marketing activations and elevating client experiences. Known for turning creative vision into measurable growth and long-term brand loyalty.In my spare time, you can find me traveling and watching sports. I look forward to connecting!

Experience

  1. Director - Sports & Experiential Marketing

    GEODIS

    Feb 2026 — Present · Brentwood, TN, US

Education

  • Middle Tennessee State University (MTSU)

    Bachelor of Business Administration (BBA), Marketing

    2007 — 2012

  • Middle Tennessee State University (MTSU)

    Master of Business Administration - MBA

Skills

  • Marketing
  • Leadership
  • Sales Management
  • Business Development
  • Customer Relationship Management (Crm)
  • Product Launch
  • Sales
  • Management
  • Team Building
  • Competitive Analysis
  • Brand Management
  • Marketing Strategy
  • Pricing
  • New Business Development
  • Strategic Planning
  • Customer Service
  • Account Management

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Lane Williams — Director - Sports & Experiential Marketing at GEODIS in Nashville, TN, US | Unifers