Landon Bybee

Sales Zone Director @ PepsiCo | MBA

Role
Sales Zone Director at PepsiCo
Location
Santa Clarita, CA, US
LinkedIn followers
500 followers

About Landon Bybee

Sales Zone Director at PepsiCo with 10+ years of experience driving revenue growth, cost productivity, and retail execution at scale. I currently oversee a $206MM+ portfolio and a $28MM operating budget, leading 270+ employees across grocery, convenience, mass, and club channels.I partner closely with national and local retailers to develop merchandising and space optimization strategies that improve total-store performance and shopper outcomes. Known for building inclusive, high-performing teams, I’m passionate about developing leaders and empowering frontline talent to deliver results.I thrive at the intersection of strategy and execution, consistently delivering YOY sales growth, operational efficiency, and sustainable business results.

Experience

  1. Sales Zone Director

    PepsiCo

    Aug 2022 — Present · Los Angeles, CA, US

    Oversee $206MM+ in annual revenue across accounts in grocery, convenience, mass, and club channels. Lead 270+ employees and manage a $28MM operating budget with a focus on efficiency, growth, and strategic retailer alignment. • Achieved top YOY sales growth performance nationwide while maintaining industry-leading cost productivity. • Partnered with national and local retailers to co-develop merchandising strategies that increased total-store sales through cross-promotion and space optimization. • Introduced a new GTM routing strategy that enhanced service coverage and team efficiency across urban and suburban markets. • Led DEI initiatives across the Western U.S, overseeing 10+ ERGs and increasing regional participation and engagement. • Received multiple national awards for P&L performance, leadership impact, and business transformation.

Education

  • Utah State University

    Bachelor's Degree, General Studies

    2009 — 2009

  • University of Utah - David Eccles School of Business

    Master of Business Administration - MBA

    2019 — 2021

  • Brigham Young University

    Business Management, MSM-undergrad-BusM: Marketing

    2011 — 2015

Skills

  • Research
  • Social Networking
  • Global Marketing
  • Brazilian Portuguese
  • Public Speaking
  • Market Research
  • Microsoft Powerpoint
  • Marketing
  • Leadership
  • Customer Service
  • Sales Management
  • Qualtrics
  • Microsoft Word
  • Social Media
  • Business Strategy
  • Marketing Strategy
  • Microsoft Office
  • Sales
  • Social Media Marketing
  • Powerpoint
  • Microsoft Excel

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