Lance Xie
Lead Product Designer @Bally's Interactive
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WORK HISTORY
Lead Product Designer @Bally's Interactive
Toronto, ON, CA
Shaping the future of Bally Sports Live. Focused on creating engaging, multilayered streaming experiences for sports fans by bridging the gap between UX strategy, fan interaction, and business vision.(Part of Bally’s Corporation, NYSE: BALY)
EDUCATION
Northwestern University
Master of Science - MS, Product Design and Development Management
ArtCenter College of Design
Bachelor's degree, Transportation Design
ABOUT LANCE XIE
As a product designer, my focus is on creating premium, user-centric experiences that engage and captivate users. Grounded in evidence-based practices for user experience and engagement. I aim to design solutions that balance desirability, feasibility, and viability.
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