Lance Poole

CEO @ Before.com

Role
CEO at Before.Com
Location
Atlanta, GA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Lance Poole

15+ years of insurance experience. VP, Product at Protective Life (fully credentialed actuary). Co-founder of Maxwell (a leading digital mortgage platform). Co-founder of Juniper Labs (Acquired by Next Insurance). Head of AI Underwriting at Next (Acquired by MunichRe). Now building an insurance company for the future of the funeral industry.

Experience

  1. CEO

    Before.Com

    Aug 2025 — Present

Education

  • The University of Alabama

    B.S., Finance

    1999 — 2003

  • Stanford University

    Design Thinking Boot Camp

    2012 — 2012

  • The University of Alabama

    M.S., Applied Statistics

    2003 — 2005

Skills

  • Product Development
  • Leadership
  • Pricing
  • Business Strategy
  • Design Thinking
  • Start-Ups
  • Public Speaking
  • Strategic Planning
  • User Experience
  • Product Management
  • User-Centered Design

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Lance Poole — CEO at Before.Com in Atlanta, GA, US | Unifers