Lance Cummings

About Lance Cummings

I help companies grow by generating pipeline, booking qualified meetings, and turning prospects into long-term clients. With experience across SaaS, healthcare tech, and property management, I bring a unique blend of sales development skills and technical expertise to every role.Over the past few years I’ve:Secured $10M+ in revenue by recovering and managing accounts through persistent outreach.Generated $580K in just 6 weeks with targeted outbound campaigns.Increased prospecting activity by 200% by building CRM sales cadences that scaled outreach.Consistently exceeded quotas with 50+ cold calls/emails daily and a 90% close rate on qualified prospects.I thrive in fast-paced, high-volume sales environments where persistence, organization, and relationship-building make the difference. Tools like Salesforce, HubSpot, Zendesk, NextGen, and Waystar are second nature to me, and I’m always looking for smarter ways to streamline outreach and boost conversion rates.Currently, I’m seeking a remote Sales Development or Business Development role (SDR, BDR, or appointment setter) where I can leverage my skills in pipeline generation, lead qualification, and CRM process building to help drive growth.If you’re building a sales team and need someone who can make the calls, send the emails, and deliver results, let’s connect.

Experience

1. Solutions Strategist

   TiDB, powered by PingCAP

   Dec 2025 — Present · Seattle, WA, US

   Focused on building through highly personalized outbound outreach by applying, etc. Responsible for, identifying relevant business triggers, and crafting concise, insight-driven — not pitch prematurely: • Researched accounts and buyer personas (product launches, hiring, funding, GTM initiatives) • Created personalized outbound emails and LinkedIn messages rooted in, • A/B tested messaging approaches to • - s over meeting requests to build trust early in the funnel • Maintained a structured outbound workflow to ensure & 1. by shifting from template-driven messaging to insight-led personalization 2. Reduced “salesy” language in favor of - 3. that balanced quality, consistency, and scale

Education

• CourseCareers

  Sales & Business Development

• Louisiana State University

  Business Administration and Management, General

• NCCER: National Center for Construction Education & Research

  NCCER Millwright Level 1 Certification, Millwright

• Freemote

  Webdesign, Javascript, HTML, CSS, Ecommerce