Lance Morton

Strategic Advisor, Ground Operations at Southwest Airlines

Role
Strategic Advisor, Ground Operations at Southwest Airlines
Location
Canon City, CO, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Lance Morton

I am an experienced leader with an extensive background in data mining/analytics, workforce demand modeling, financial planning, and technology improvements to support an operational environment. My past responsibilities include project management, leading automation initiatives, reporting (service and financial), and implementation of significant infrastructure improvements. Past achievements and activities include developing our Ground Operations headcount planning and scheduling ($2B labor investment), Reservations headcount planning and scheduling ($100M labor investment), coordinating ongoing departmental process and systems improvements, developing intra-departmental relationships, establishing/maintaining third party vendor partnerships, trend analysis, forecasting, data mining, data scrubbing, ad hoc reporting, and company intranet content design/delivery.

Experience

  1. Strategic Advisor, Ground Operations

    Southwest Airlines

    Jun 2022 — Present · Dallas, TX, US

    Responsible for: Providing strategic guidance and support for Ground Operations, primarily for technical initiatives and capabilities which align and adhere to the objectives and the mission of Southwest Airlines; Setting the Ground Operations strategic roadmap and portfolio; Representing Ground Operations while collaborating with our partner organizations

Education

  • Indiana University Bloomington

    B.A.

Skills

  • Airport Management
  • Program Management
  • Commercial Aviation
  • Aviation Security
  • Enterprise Software
  • Call Centers
  • Civil Aviation
  • Sabre
  • Flight Safety
  • Human Factors
  • Management
  • Customer Experience
  • Airline Management
  • Business Process Improvement
  • Process Improvement
  • Airports
  • Overhaul
  • Customer Service
  • Aviation
  • Airlines
  • Flight Planning
  • Aircraft
  • Flights

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