Lana Boelter

Brand Designer @Extend

San Francisco, CA, US

As a Brand Designer at Extend, I embarked on a journey to define and strengthen our brand identity. My role is a dynamic blend of collaboration and innovation, where I partner with fellow designers and cross-functional teams to cultivate and elevate our visual brand standards, catering to a diverse array of design needs.One of my key contributions has been the creation and ongoing maintenance of our brand guidelines and design systems, ensuring a consistent and cohesive brand representation across the company, even in the midst of a fast-paced environment. My work extends across multiple departments, including Brand, Web, Co-Marketing, Sales/Presentation, UXUI, and more, to unify our design language and deliver a seamless brand experience.

The Art Institutes

Bachelor of Fine Arts (BFA)