Lalit Pandey

Communications Professional @Self

New Delhi, IN

Lalit Pandey is a seasoned communications expert with over 25 years of experience in public relations, including a notable 25-year tenure at Ketchum Sampark, where he was instrumental in the company\'s establishment and success in Delhi. His comprehensive understanding of the media landscape in India and his ability to craft strategic communication campaigns have made him a trusted advisor to some of the country\'s largest corporations and brands.Throughout his career, Lalit has worked with a wide range of industries including Corporate, BFSI, Entertainment, PSU, and Government sectors. His sharp industry insights and rich PR experience were further honed during his time with Concept PR, one of India’s leading financial PR consultancies.Core Competencies:Media Relations & Programs: Strong ties with Indian media, with extensive experience in conducting media programs for high-profile clients.Crisis Communication: Proven expertise in handling crises across multiple industries including Corporate, Entertainment, Finance, and more.Corporate Reputation Management: Strategic approach to building and managing corporate reputation through tailored communication initiatives.Brand & Marketing Communications: Driving impactful brand stories and marketing campaigns across multiple sectors.Digital & Social Media Campaigns: Conceptualizing and executing successful digital strategies to engage audiences across platforms.Notable Clients & Projects:Lalit has been a communication strategist for prestigious brands such as Bajaj Group, Aditya Birla Group, JSW Group, ITC, Reliance Infra, LIC, HDFC Bank, Axis Bank, ISUZU Motors, Perfetti Van Melle, and many others. His work includes handling PR for events and initiatives such as:ITC Wills Cricket TeamIndian Open Golf & Gold Flake TennisAuto Expo & ISUZU India LaunchRamnath Goenka Awards & CEAT Cricket RatingICICI Pru & ICICI Lombard LaunchesNational Bravery AwardsLenovo Global Olympic Torch Relay in India