Lakshay Juneja
Product Manager at IDFC FIRST Bank | IIM Amritsar \'22
- Role
- Product Manager at IDFC FIRST Bank
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Lakshay Juneja
I am a Digital Product Manager with IDFC First Bank, responsible for developing digital…
Experience
Product Manager
May 2022 — Present · Mumbai, IN
Designed and revamped digital journeys (React JS & React Native) for swift Account Opening contributing to SA book growth of Rs. Launched the industry’s fastest online Savings and Salary Account opening journey (<2 mins), featuring advanced UX and built-in fraud prevention, resulting in a 30% increase in high-quality account openings.• Redesigned Aadhaar Biometric account opening on tablets, halving journey time and integrating instant cross-sell offers for credit cards, insurance, and personal loans based on real-time customer profiling.• Incorporated runtime affluence model in digital journeys to evaluate customer potential and instantly assign an appropriate Relationship Manager.• Boosted credit card cross-sell by 20% by co-originating offers within the account onboarding flow, streamlining acquisition across products.• Enhanced account funding experience by integrating payment gateways and UPI-based QR/native drawer solutions directly within the onboarding flow.• Conducted competitor analysis on Video KYC and online account closure processes in the savings/salary account opening workflow to mitigate mule risk.• Implemented Routing Engine integration to optimize channel allocation for account activation, KYC assistance and better customer servicing.• Streamlined Salary Booster OD journey into a seamless Straight Through Process for customer onboarding.• Enabled full-stack automation of digital onboarding by integrating Salesforce, Core Banking, and Data Management Systems for end-to-end fulfilment.
Education
Delhi University
Bachelor of Technology - BTech, Information Technology
Indian Institute of Management Amritsar
Master of Business Administration - MBA
Ahlcon Public School
High School, Science, Mathematics, Computer Science, English
2001 — 2015
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