Lakshay Goyal

Experience

1. Associate Product Manager

   MakeMyTrip

   Apr 2022 — Present · Gurugram, IN

   Book with 0 Payment • Innovated \"Book with 0 Payment\" feature, a pay later feature, driving a 31% increase in conversion rates • Led initiatives auto-debiting on UPI, couponing, reminders, increasing materialized conversion by 20% Affiliates • Spearheaded post-sales initiatives for affiliate (Amazon/HDFC) integration, increasing daily RNs by 4%• Led to increase of ₹18 cr incremental MoM GMV; 10% increase in new users booking on MakeMyTrip Ranking • Increased conversion in small cities by 5% through city-level dynamic ASP range based on customer history• Implemented learn-to-rank model on msite; lead to 12% increase in conversion of logged-out customers. • Increased unique alternate accommodations sold by 20% by introducing personalization with hotels funnel.Post Sales • Optimized cancellation flow; reduced cancellations by 2% via customer redirection to modification flows• Orchestrated the redesign of My Trips Hotels with emphasis on post-sales flows for call ratio reduction.• • Achieved 17% cost reduction by developing multi-channel communications platform; 90% success rate.• Developed supplier specific fraud prevention interventions; created ticketing system within cancellation flowAchievements • Awarded Go-Tripper of the Quarter (Q3-2022) for leading affiliate integration & cancellation revamp.• Received Dream Project Award for developing Book with 0 Payment and materialization focused initiatives.

Education

• Faculty of Management Studies - University of Delhi

  Master of Business Administration - MBA

  2020 — 2022

• Delhi College of Engineering

  Bachelor of Technology (B.Tech.)

  2014 — 2018

Skills

• Microsoft Word
• C
• Microsoft Office
• Programming
• C++
• Mathematics
• Html
• Powerpoint
• Python
• Microsoft Excel