Lainey K. Hollock
Senior Brand Designer | Building strategic brand systems with a product mindset
- Role
- Lead Brand & Product Designer at Lkh Studio
- Location
- Scranton, US
- LinkedIn followers
- 500 followers
About Lainey K. Hollock
I\'m a senior brand and product designer who crafts strategic, scalable identities with…
Experience
Lead Brand & Product Designer
Jun 2020 — Present
Built and maintained scalable design systems by designing robust, reusable components, driving consistency across product teams. Crafted complex, nested components for high-fidelity prototypes, streamlining collaboration and delivering seamless user experiences. Conducted thorough accessibility audits and implemented WCAG-compliant solutions to ensure inclusive, intuitive designs for diverse audiences. Designed and developed cohesive branding materials, including logos and visual identities, to elevate brand presence and resonate with target users. Collaborated with cross-functional teams to translate user needs into elegant, functional designs aligned with business goals.
Education
Memorisely
Design Systems
Parsons Paris School of Design
Communication Design
2011 — 2011
IxDF - The Interaction Design Foundation
Certification, Human Computer Interaction
University of the Arts
Bachelor's degree, Graphic Design
2009 — 2013
CodeAcademy
Front End Development
Wilson Technical School - Dix Hills
Certificate of Completion, Advertising Art
2007 — 2009
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