Laina Claydon
Social Assistant @DDA
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WORK HISTORY
Social Assistant @DDA
London, GB
Supporting end‑to‑end content creator, influencer, and UGC campaigns. I work across some of our biggest accounts, including Nespresso, managing creator sourcing, briefs, content approvals, and reporting.I also support entertainment clients with influencer events and help run DDA’s social channels.
EDUCATION
Simon Balle Sixth Form
A Level, Business, Health & Social Care, Film Studies
Simon Balle School
GCSE, Maths, English Language, English literature, Science, Product Design,
ABOUT LAINA CLAYDON
Marketing Executive at The Fifth | Passionate about Influencer MarketingSince starting my professional journey in 2019, I’ve built a diverse skill set across administration, compliance and marketing. I currently work as a Marketing Executive at The Fifth, where I manage our agency\'s Instagram, TikTok and LinkedIn channels (check them out @thefifthagency). I also manage our new website, handling everything from uploading and writing blog posts and case studies to editing and maintaining overall site control.I\'m responsible for planning and scheduling social content in advance, keeping things organised and consistent. I also handle community management for both The Fifth and Studio 5 social channels. I also manage reporting and marketing analytics across social media platforms, our website and all communication channels.On top of that, I write the weekly company newsletter, aiming to spark curiosity about the creator economy, social trends, tech and marketing. I\'m always keeping an eye on what\'s new in the influencer marketing world and love exploring fresh ideas.I\'m always up for connecting with fellow marketers and creators, so feel free to reach out!
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