Laila Smith

About Laila Smith

TED Speaker, USC Student and Presidential Merit Scholar, and Founder & CEO of Lai Photography and Video LLC with a strong record of leadership shown throughout campus engagement and work experience as well as a vast background in social media marketing management- Reached 14MM+ Monetized views monthly on social platforms during Indigenous Media Marketing Internship- Manages Lai Photography and Video Instagrams and Increased account reach by 256,133% by building a go-to-market strategy with A/B Testing and targeting audiences in LA interested in specific packages- Gave a TED Talk on Implicit Bias: Published on YouTube and TED.com titled “Stop Speeding: Unraveling Implicit Bias in Our Everyday Lives”- Ron Brown Scholar: Captain and USC President Scholar student studying Psychology, Business Administration, Entrepreneurship, and MarketingSpecializations: Product Marketing, Project Management, Business Analysis, Data Analytics, SEO, A/B Testing, DEI Leadership, Social Justice and Advocacy, Cultural Engagement, Professional Public Speaking

Experience

1. Career Prep Fellow

   Management Leadership For Tomorrow

   Jan 2024 — Present

   Receives 1 on 1 coaching for consulting from industry professionals and attends workshops for career advancement and help- Completes Canvas assignments for career development and resume and cover letter tailoring

Education

• USC Marshall School of Business

  Minor, Entrepreneurship

• University of Southern California

  Bachelor of Arts - BA, Psychology