Lafeea Watson

About Lafeea Watson

I’m a communications executive who believes in the power of strategic storytelling to drive business transformation, inspire people, and strengthen trust.Over the past two decades, I’ve led global communications across industries — from financial services and manufacturing to consumer brands — helping organizations clarify their vision, elevate executive presence, and navigate complex change with confidence and authenticity.Currently, I lead Global Corporate Communications for Bank of America’s Technology organization, where I partner with the Chief Technology & Information Officer and senior leaders to align messaging, culture, and innovation. My work spans everything from employee engagement and crisis response to executive thought leadership and digital strategy — always grounded in purpose, performance, and people.I’m passionate about building inclusive teams, mentoring future communicators, and using data-driven insights to amplify impact. Whether it’s launching new strategies, managing high-stakes moments, or shaping a brand’s next chapter, my goal is the same: create clarity, connection, and confidence at every level of the organization.Specialties: Strategic Communications | Executive Positioning | Brand Reputation | Digital & Social Engagement | Crisis Leadership | Change & Culture Transformation | Thought Leadership | Corporate Storytelling

Experience

1. Senior Vice President, Corporate Communications Global Technology Organization

   Bank of America

   Nov 2021 — Present · Charlotte, NC, US

   Craft and deliver executive communications, thought leadership, employee engagement, corporate social responsibility, and media relations functions. Drive diversity, equity, and inclusion (DEI) and corporate social responsibility initiatives to close gender and ethnic gaps across external organizations, local markets, and volunteer-based roles- Reduced crisis communication response time following adverse events from 8 hours to 15 minutes after conducting extensive competitive analysis to understand response times during technology incident or outage crisis, presenting to decision-makers for approval, and establishing thresholds and canned messaging. Resulted in improved capacity and proactive strategies- Strategized launch and sustainability efforts for internal, on-demand learning platform, Academy of Global Technology, with courses on 30 topics with clearly defined career maps and pathways. Boosted use case by 200% in 1 year with monthly visits.

Education

• Towson University

  Master of Arts - MA

• Morgan State University

  Bachelor of Science - BS