Lafayette Azevedo
Regional Sales Manager @Bucked Up
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WORK HISTORY
Regional Sales Manager @Bucked Up
Los Angeles, CA, US
Manage and support distributor partners to ensure alignment with company goals and sales objectivesLead sales execution across all key accounts and retail channels within the Los Angeles territoryDrive distribution, display, and merchandising initiatives to maximize brand visibility and volume growthCollaborate with distributor sales teams to train, motivate, and execute the Bucked Up playbook in marketAnalyze sales performance and market data to identify opportunities for growth and improvementBuild and maintain strong relationships with retailers, account managers, and key stakeholdersCoordinate field marketing efforts and ensure compliance with brand standards and promotional programsCommunicate regularly with regional and national leadership to share market insights and execution updatesRepresent Bucked Up Energy with professionalism, enthusiasm, and a commitment to excellence in the field
EDUCATION
Hiram Johnson H.S
High School Diploma, General Studies
Cosumnes River College
Associate of Arts (A.A.), Communication, General
California State University-Sacramento
Certificate , Water Engineering
SKILLS
ABOUT LAFAYETTE AZEVEDO
A seasoned beverage industry professional with over 14 years of experience, emphasizing sales leadership, strategic market growth, and team empowerment. As the Director of Sales at A SHOC Energy, contributed to achieving ambitious regional growth targets through the development and execution of targeted sales plans. Strengthened partnerships with distributors and major retailers, aligning sales initiatives with dynamic marketing campaigns and product launches to amplify brand presence. Leveraging expertise in customer engagement and data-driven strategies, empowered cross-functional collaboration to optimize sales performance and seize new market opportunities. Known for mentoring high-performing teams and driving results through innovative, customer-centric approaches, consistently delivering sustained growth in the competitive energy beverage sector.
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