Laëtitia Soubrier
Seo Lead - France @Canva
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WORK HISTORY
Seo Lead - France @Canva
As the SEO Lead for the French market at Canva, I\'m adapting the global business strategy to local goals, and overseeing all localisations and bespoke content initiatives designed to boost organic rankings, traffic, and signups in France. This includes the full management of the blog and close collaboration with the Social Media, PR and Community teams, local Creators and partners to produce relevant and engaging content for the French market.
EDUCATION
Sciences Po
Bachelor's degree, Economics & Sociology
Sciences Po
Master's degree, Economics & Business (English track)
Lycée Georges Dumézil, Vernon
Baccalauréat, Sciences économiques et sociales
SKILLS
ABOUT LAËTITIA SOUBRIER
I\'m a data-driven creative thinker with a passion for sustainability and first-hand experience in project management, brand content strategy, SEO, and localisation.Throughout my experience in all-things content, I\'ve developed a real taste for crafting compelling stories that matter to a specific public, be it French fashionistas, American solo entrepreneurs, British cosmetics lovers or an international community of teens in need. My work has spanned all facets of content, from PR to blog, social media, and SEO product pages, and I believe they all rely on the same, key pillar: understanding what interests and delights your audience.
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