Kelly Z.
Global Analytics, Foresight & Consumer Insights Executive | Ex-Disney, AT&T, Mattel, and Vans
- Role
- Senior Vice President, Customer Research & Insights (Corporate Strategy) at Pearson
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Kelly Z.
With 20+ years leading global insights and analytics, I turn data into strategy that drives growth and innovation. I’m known for building high-performing, collaborative teams and for uncovering consumer trends that shape the future.
Experience
Senior Vice President, Customer Research & Insights (Corporate Strategy)
Oct 2021 — Present
As part of Corporate Strategy, I lead Pearson’s Global Customer Research & Insights function, uncovering deep human insights and cultural foresight that shape the future of learning. By combining rigorous primary research with global trend analysis, my team provides a forward-looking view of how education and workforce transformation are evolving—ensuring Pearson stays ahead of shifting learner needs and cultural change.
Education
Yale School of Management
Executive Education, Behavioral Economics and Customer Insights
Stanford University
Master's degree
Stanford University
Bachelor's degree
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