Lacresha Brody
Communications Manager at BASF
- Role
- Communications Manager - Turf and Ornamentals at BASF
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Lacresha Brody
I am a dynamic marketing professional with over 10 years of experience in developing integrated, data-driven campaigns across paid media, direct-to-consumer channels and customer communications. Currently a Communications Manager at BASF, I manage multi-channel advertising for the Turf and Ornamentals portfolio. I have substantial expertise in creative concept development, messaging strategy and cross-functional team leadership. I have proven success in delivering impactful campaigns, managing agency relationships and planning large-scale industry events. I have both a Bachelor\'s degree in English and a Master\'s degree from Duke University, with a concentration in web communications and digital media.
Experience
Communications Manager - Turf and Ornamentals
Mar 2025 — Present · NC, US
Education
Duke University
Bachelor of Arts (BA), English Language and Literature/Letters
2009 — 2013
Duke University
Graduate Liberal Arts, Concentration in web communications and design, digital media
2013 — 2015
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