Lacey Robinson
Creative Director | Slot Game Design & Development | Art Direction, Gameplay Innovation & Player Engagement
- Role
- Head of Creative Strategy at NDA (iGaming)
- Location
- Reno, NV, US
- LinkedIn followers
- 500 followers
About Lacey Robinson
Executive Creative Director and product leader with 20+ years of hands-on development…
Experience
Head of Creative Strategy
Feb 2025 — Present
Providing strategic creative leadership to confidential partners in gaming, shaping next-generation slot and mobile experiences.• Advising partners across Class II, Class mobile gaming, and iGaming on creative direction, product strategy, and visual identity.• Leading concept development for new slot mechanics, bonus rounds, and character-driven features.• Partnering with teams on art production, UI/UX refinement, and technical integration workflows.• Delivering insights that drive player engagement and reflect evolving market trends.
Education
Regional Occupation Program
Digital Media, Graphic Design
2006 — 2010
University of Nevada, Reno
Bachelor of Arts (B.A.), Digital Communication and Media/Multimedia
2010 — 2014
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