Kyrie Park
- Role
- Product Marketing Manager at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
Experience
Product Marketing Manager
Jul 2021 — Present · Seattle, WA, US
Collaborates with cross functional teams to influence and identify key growth opportunities and create strategic marketing roadmap to support key business initiatives, product launches, and new innovation. Prioritizes customer lifecycle activation, loyalty, and high traffic events, using internal data and external customer trends to launch effective marketing campaigns. Introduced an experimentation process for worldwide Marketing teams; resulting in stronger collaboration, analyzing structures and learnings, shared out key metrics with stakeholders, and scaling long term. Partners with finance partners to manage card activation forecasts and marketing campaign incrementality. Analyzes campaigns, customer insights, and business trends to create optimized plans, sharing information with stakeholders and leadership teams.
Education
Eastern Illinois University
Bachelor of Science, Business; International Business Management and Marketing
2006 — 2011
Central Queensland University- Rockhampton
International Studies, Business
2010 — 2010
Boston University
Master of Science (MS), International Marketing
2012 — 2014
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