Kyle Wong

About Kyle Wong

To get in contact: k••••••••@gmail.com I work at the intersection of pickleball, growth, and go-to-market execution.I’m currently part of StackEleven Marketing, a growth and demand-generation firm focused on helping pickleball facilities, clubs, and programs scale membership, engagement, and long-term retention. I partner closely with operators to turn great courts into thriving, sustainable businesses.What sets my work apart is that I’m not just marketing to the pickleball community — I’m building within it. As a competitive player and PPR-certified coach, I have firsthand insight into how players discover the sport, develop their game, and decide where to play. That on-court perspective shapes how I approach positioning and messaging — focusing on the player experience beyond just clicks and leads.I bring a product marketing mindset to everything I do. My background in B2B SaaS and Fintech informs my approach to growth, which involves clarifying value propositions, translating customer insights into strategy, and building systems that drive long-term loyalty.Alongside StackEleven, I selectively take on PMM and GTM consulting projects for fast-growing, community-led businesses where execution matters most. Endorsement\"Kyle pushes others\' thinking and asserts smart challenges without being combative or unproductive. He is very thoughtful in collaboration and always sets the bar for how to show partnership to other teams. He is also incredible at jumping headfirst into a lot of really unclear, messy, and frustrating situations with calm and professionalism.\"- Lynn Ehlers, TCP Software\"Kyle is a data viz expert and simply a Rockstar!\"- Jason Alleger, Traeger Pellet Grills LLC ExpertiseGo-To-Market Strategy | Competitive Intelligence | Sales Enablement | Positioning | Messaging | Cross-Functional Collaboration | Customer Research | Market Research | Data Storytelling | Leadership | Wealth Management | Fintech | B2B SaaS

Experience

1. Holistiplan

   Present

Education

• Brigham Young University–Hawaii

  B.S., Accounting

  2009 — 2012

• Brigham Young University

  Master of Business Administration - MBA, Marketing

  2019 — 2021

• The Hong Kong University of Science and Technology

  Master of Science (MSc), Finance

  2014 — 2016