Kyle Wilkinson

Strategic Industry Advisor for Pbs, Emea @Workday

Workday Strategic Industry Advisors are industry-focused business managers and experts. As a business manager, I define the go-to-market strategy for one of Workday’s focus industries, Professional and Business Services, and cross-functionally coordinate its execution with internal functions such as Sales, Marketing, and Product. As an industry expert, I use my industry knowledge to craft thought leadership content and represent Workday at events to build market awareness. I also act as the industry sponsor on top commercial opportunities to instill confidence in customers that we understand the unique challenges of their industry, and to articulate our industry value proposition.