Kyle Milec
Senior Director of Marketing @Emids
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WORK HISTORY
Senior Director of Marketing @Emids
Oversaw and actively participated in daily marketing efforts to implement brand messaging across channels like web content, product launches, email campaigns, and social media- Directed a global marketing team including digital, content, and creative professionals with 3 direct reports and 2 indirect reports- Successfully integrated marketing teams from acquired entities into the unified Emids marketing structure- Managed budget allocation and conducted spending forecasts to ensure resource optimization- Shifted content strategy towards thought leadership, resulting in a remarkable 58% growth in LinkedIn followers within 18 months- Introduced Generative AI into content marketing, reducing development time by up to 60% while maintaining brand consistency. Developed a proprietary prompt package for team-wide use- Led the Emids website transformation, collaborating with external agencies and internal teams for a fresh visual identity on a custom WordPress platform- Played a pivotal role in shaping the Emids Healthcare Summit, from themes and messaging to promotion, registration strategies, and post-event digital content creation.
EDUCATION
Ryerson University
BComm, Marketing/Marketing Management, General
Fanshawe College
Marketing
SKILLS
ABOUT KYLE MILEC
Experienced marketing leader with a proven track record of driving success in the B2B…
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