Kyle Grant

Vice President Sales & Marketing @Regency Fireplace Products

Burnaby, BC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2024 — Present

Vice President Sales & Marketing @Regency Fireplace Products

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Delta, BC, CA

As Vice President, Sales & Marketing at Regency Fireplace Products, I lead the sales, marketing, and product management teams to drive growth, innovation, and market share expansion in a highly competitive and evolving industry.

EDUCATION

2001 — 2006

The University of British Columbia

Bachelor of Business Administration, International Business and Marketing

SKILLS

Keyword ResearchA/B TestingGoogle AdwordsLead GenerationMultivariate TestingStrategyE-CommerceProduct DevelopmentOnline AdvertisingB2bSearch Engine Marketing (Sem)Mobile DevicesOmnitureWeb AnalyticsIntegrated MarketingDisplay AdvertisingKeyword AnalysisDigital MarketingPpcProduct Lifecycle ManagementConversion OptimizationSemMulti-Channel MarketingOnline MarketingInteractive MarketingOnline AcquisitionAnalyticsAdvertisingOrganic SearchWeb MarketingBrand DevelopmentSearch AdvertisingMarketingMobile AdvertisingDigital StrategyProduct MarketingEmail MarketingSearch AnalyticsMarketing ManagementMarketing Strategy

ABOUT KYLE GRANT

With experience spanning 20 years in the marketing realm, I\'ve had the privilege of navigating the intricacies of both online and traditional marketing landscapes. Throughout my journey, I\'ve had the opportunity to oversee various international programs for companies ranging from medium-sized enterprises to Fortune 500 companies. Currently, I oversee Regency Fireplace Products\' go-to-market strategies across the US, Canada, and Australia. In this role, I\'ve contributed to impactful integrated marketing campaigns and advertising endeavors, as well as enhancing our Marketing Technology stack. Moreover, we\'ve introduced dealer-centric marketing services, which have contributed to the growth and presence of our business in the market. In 2021, after the impacts of COVID, I Co-led the development of Regency\'s 5-year Strategic Plan. Prior to my current role, I\'ve had the opportunity to learn and grow in positions at Regency Fireplace Products, 7-Eleven Canada and Mediative (Yellow Pages Canada), where I focused on traditional and digital marketing strategy, product management, and performance media. I strive to approach my work with a blend of creativity and data-driven insights, always seeking to contribute positively to business growth and share learnings in digital marketing strategy and product lifecycle management.

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Kyle Grant — Vice President Sales & Marketing at Regency Fireplace Products in Burnaby, BC, CA | Unifers