Kyle Eaves

About Kyle Eaves

Strategic and results-oriented digital marketing specialist with over 15 years of…

Experience

1. Senior Search Engine Optimization Specialist

   Deluxe

   Aug 2022 — Present · Atlanta, GA, US

   As a Senior SEO Specialist at Deluxe, I help lead the strategy and execution of organic search initiatives for e-commerce websites within the company’s highly profitable print division. Acting as the technical SEO subject matter expert, I collaborate with developers to enhance site architecture, resolve on-page issues, and improve page load speed, ensuring optimal performance for both users and search engines. By effectively collaborating with cross-functional teams, I make meaningful contributions that improve SEO performance, user engagement, and conversions.I partner with product managers, web analytics teams, and marketing channel leaders to identify and prioritize high-impact site enhancements that will drive organic growth. My role demands extensive expertise in SEO tools and web analytics platforms, including SEMrush, seoClarity, Screaming Frog, Quantum Metric, and Adobe Analytics, which I leverage to uncover opportunities, monitor performance, and guide strategic initiatives.By aligning technical expertise with a data-driven decision making process, I contribute to improving search visibility, enhancing user experience, and achieving long-term business goals.Experience & Accomplishments: ∙ Strategize & execute organic channel initiatives, driving growth for a $1.2B print division∙ Act as the technical SEO lead and SME for the company’s 14 e-commerce websites∙ Conduct in-depth site audits to uncover technical, content, and off-page opportunities∙ Execute comprehensive site crawls to analyze content and identify on-page issues∙ Collaborate with product managers & development teams to enhance site functionality∙ Perform keyword / topic research and create detailed SEO content outlines for writers∙ Develop performance dashboards to monitor key metrics & track search visibility trends∙ Deliver clear and concise organic channel performance reports to stakeholders∙ Support site migrations with SEO requirements, testing, and post-migration monitoring

Skills

• Sellers
• Investment Properties
• First Time Home Buyers
• Google Webmaster Tools
• Foreclosures
• Contract Negotiation
• Real Estate Investment
• Condos
• Sales
• Listing Homes
• Listings
• Existing Home Sales
• Marketing
• Google Apps
• Real Estate Marketing
• Web Design
• Open Houses
• Negotiation
• Market Analysis
• Single Family Homes
• Marketing Strategy
• Short Sales
• Web Content
• Residential Homes
• Online Marketing
• Townhomes
• Real Estate Transactions