Kyle Dodel
Manager, Marketing Strategy, Disney Consumer Products
- Role
- Manager, Marketing Strategy, Disney Consumer Products (Mickey & Friends, Classics, Disney Jr) at The Walt Disney Company
- Location
- Burbank, CA, US
- LinkedIn followers
- 500 followers
Experience
Manager, Marketing Strategy, Disney Consumer Products (Mickey & Friends, Classics, Disney Jr)
Jan 2025 — Present · Glendale, CA, US
Guide campaign planning for Mickey & Friends and Disney Classics (Lilo & Stitch, Tim Burton\'s The Nightmare Before Christmas, Winnie the Pooh, etc.) across North America. • Partner with stakeholders on campaign budget oversight and strategic allocation of marketing resources. • Coordinate with cross-functional teams across PR and comms, synergy, retail marketing, and social to deliver cohesive go-to-market plans that drive product engagement. • Utilize consumer insights and trend data to shape strategy that resonates with regional audiences. • Collaborate with agencies on campaign creative development and paid media execution.
Education
Saint Louis University
Bachelor's Degree
Skills
- Advertising
- Event Planning
- Radio
- Publicity
- Social Networking
- Social Media Marketing
- Television
- Media Planning
- Integrated Marketing
- Film
- Video Production
- Adobe Creative Suite
- Entertainment
- Public Relations
- Marketing
- Digital Marketing
- Entertainment Industry
- Photography
- Marketing Strategy
- Microsoft Office
- Event Management
- Email Marketing
- Social Media
- Marketing Communications
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