Kyle Collins
Product Marketing, Product Management, Business Development
- Role
- Aftermarket Product Manager at John Deere
- Location
- Iowa City, IA, US
- LinkedIn followers
- 500 followers
About Kyle Collins
Experienced product manager and business development professional with a proven track record in product marketing, new product development, and business relationship management.CORE SKILLSProduct management Product marketing Channel development Customer focus Competitive intelligence Market scanning Collaboration Team building Negotiation
Experience
Aftermarket Product Manager
Nov 2020 — Present · Iowa City, IA, US
Lead growth of the aftermarket parts business for air seeding, planter and tillage products.• Develop and maintain a five-year product roadmap and launched new products • Conduct market scans of aftermarket competitor offerings to assess product positioning and influence pricing strategies. • Utilize internal data, competitive market scans, market research, and input from external and internal industry experts to build business cases for new product opportunities.• Create dealer and customer facing product information to facilitate sales.• Influence tactical marketing teams in creating promotions and incentives to encourage dealer stocking and to catalyze retail demand.• Collaborate with multiple stakeholders to plan and execute bi-annual aftermarket expo.
Education
Purdue University
BS, Agribusiness Management
The University of Iowa Tippie College of Business
MBA
Skills
- Data Analysis
- Cross-Functional Team Leadership
- Fundraising
- Management
- Product Development
- Leadership
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