Kyle Jacoby
Director, Analytics @Bounteous
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WORK HISTORY
Director, Analytics @Bounteous
EDUCATION
Western University
Management and Organizational Studies
SKILLS
ABOUT KYLE JACOBY
Passionate and always curious technical analytics consultant & engineer specializing in website and mobile application data collection, reporting(BI) and in designing and deploying martech and analytics solutions. Strong focus in ecommerce and digital marketing data collection and activation in Web and mobile app environments. Main client verticals are in retail eCommerce and quick-serve restaurants (QSR). Skilled in SQL,Python, JavaScript, HTML and CSS. Specialize in tools within the Google Marketing Platform (GMP) ecosystem, including: Google Analytics 4 (GA4), Google Tag Manager (GTM), Server side GTM, Google Cloud Platform (GCP), BigQuery and Firebase). Have lead multiple Martech and CDP platforms implementations for Segment, mParticle, Braze, Branch, Amplitude and Tealium.
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