Kylah Farih

National Account Manager - Whole Foods, Amazon, Heb @Post Consumer Brands

Denver, CO, US
MOBILE NUMBERS
+17•••••••38

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WORK HISTORY

Feb 2025 — Present

National Account Manager - Whole Foods, Amazon, Heb @Post Consumer Brands

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Denver, CO, US

Drive strategic management of $155MM across all accounts and 200+ sku’s and multiple business units, focusing on closing distribution gaps, accelerating new product launches, and increasing promotional activity to maximize revenue growth.• Stabilized the top customer by aligning internal resources to meet customer expectations and consistently achieve objectives to secure new business resulting in $5MM in incrementality in 2025.• Partner with internal stakeholders to align on innovation, commercialization, and new product initiatives, and achieving 100% on time flawless execution.• Cultivate multi level relationships within accounts to strengthen partnerships, enhance connectivity, and drive long term collaboration.• Collaborate with procurement teams to optimize commodity booking strategies, communicate pricing adjustments, and manage crop availability and grow margin by 3%.• Leverage category insights and market trends to identify innovation opportunities and introduce new items that capture share and drive growth and achieving 2% market share growth in key customers. • Lead quarterly JBP with top accounts aligning mutual objectives and goals to secure partnership and drive revenue and growth.

EDUCATION

2007 — 2009

Regis University

MBA, Marketing

2015 — 2015

University of Denver

Emerging Leaders Program

1999 — 2004

Regis University

Bachelor of Science - BS, Marketing

2006 — 2006

Saint Joseph's University

PLMA Executive Education Program

SKILLS

Marketing ManagementMarketingAdvertisingMarket PlanningCustomer InsightSocial Media MarketingCrmBrand ManagementCross-Functional Team LeadershipMarketing StrategyConsumer ProductsProduct ManagementCompetitive AnalysisProduct DevelopmentAnalysisBudgetsLaunching of New ProductsPricingSalesProduct LaunchManagementProduct MarketingStrategy

ABOUT KYLAH FARIH

Sales & Marketing Leader with extensive experience driving CPG branded and private label growth through strategic planning, category insights, and product innovation. Proven success managing $500M P&L, leading cross-functional teams, and executing initiatives that deliver revenue, profitability, and market share objectives across grocery, foodservice, club, and eCommerce channels. Skilled in negotiation, consumer marketing, and pipeline development with a collaborative, results-driven approach.Technical SkillsMicrosoft Office - IRI/Circana - Nielsen - EYC/Shopper 360 - SalesForce - Numerator - Kantar RichMix - Kantar Shopper Scapes - Shopper Intelligence - Trax - JDA Space PlanningAccount ExperienceAlbertsons - Target - HEB - Sams Club - Walmart - Meijer - Costco - Whole Foods - Amazon

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