Kyla Fleischauer
Business Development Manager - Superreturn Series @Informa Connect
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WORK HISTORY
Business Development Manager - Superreturn Series @Informa Connect
Toronto, ON, CA
Drives sponsorship and exhibition revenue growth•Identifies and qualifies new business prospects, strategically targeting key markets and clients to generate sales.•Cultivates and strengthens relationships with key accounts and existing clients to drive long-term engagement.•Crafts high-quality proposals and contracts, delivering innovative solutions that leverage a deep understanding of the SuperReturn product portfolio to enhance the sales process.•Works collaboratively with internal teams, including Marketing, Operations, and Production, to ensure seamless execution of client and event requirements.•Maintains a comprehensive knowledge of the Private Capital landscape, including market trends, client needs, and competitive dynamics.
EDUCATION
Wilfrid Laurier University
BA
Fanshawe College
Diploma
SKILLS
ABOUT KYLA FLEISCHAUER
With over 15 years of sales, marketing, events, and project management experience, I consistently deliver outstanding results for all stakeholders. My proficiencies include achieving and surpassing sales goals, cultivating lasting client relationships, and driving revenue growth through innovative business development strategies. I take pride in my consultative sales approach, ensuring that my clients\' needs and goals are met through strategic and tailored sponsorship opportunities. In my current role as Business Development Manager at Informa Connect, I partner with clients in the private capital market to create impactful sponsorship opportunities at conferences within the SuperReturn series in North America. Through thought leadership opportunities, brand visibility strategies, and curated experiences, I help clients engage with their target audience within the private capital ecosystem. In my role at the Canadian Marketing Association as the Manager of Member Engagement, I actively engaged with CMA members to ensure that they maximize the value of their membership. I regularly met with my portfolio of members to understand their line of business and their goals and offered products and services that could help them achieve their goals. My portfolio included TikTok, Sephora, Google, Microsoft, Walmart, Canadian Tire, Rogers, Starbucks, Tim Hortons, Danone, Desjardins, Subway, Osmow’s and more. At GES Canada, I excelled in sales, adeptly managed client relationships, oversaw project production, and successfully acquired new business. My multifaceted experience spans sales, sponsorships, events management, project management, and marketing, providing me with a comprehensive understanding of various business sectors and global operations. I am a skilled communicator, relationship builder, and collaborator, priding myself on consistently delivering successful results for all stakeholders. My deep understanding of diverse business sectors, coupled with a results-oriented approach, sets me apart as a professional dedicated to achieving and exceeding organizational goals. Key Skills: Proven Sales, Marketing, and Events Expertise Client Retention, Acquisition and Relationship Management Strategic Business Development Project Management Excellence Global Business Acumen
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