Kusshal Rao

Senior Data Scientist - Analytics and Behavioural Change @CVS Health

Santa Monica, CA, US
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WORK HISTORY

Aug 2021 — Present

Senior Data Scientist - Analytics and Behavioural Change @CVS Health

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NY, US

Led the development of Care Paths as the senior data scientist, collaborating with product, engineering, and design teams. • Mentored new hires to enhance team capabilities and foster a collaborative environment. • Developed multiple campaigns with different clinical goals using customer segementation and channel optimization. This reaching an overall savings of over 1.2 Million USD•Developed an advanced reporting workflow that helped engaging 2.93% of members of the overall Aetna population and saved 13% more than the next highest program•Built a prediction model to help send over medium risk members to the nurses, who were previously not targeted,this engagement increased an absolute 0.5% of membership•Analyzed a cohort of members that were being identified by a legacy program to determine if we needed to continue to send letters. By creating an alternative workflow, this helped the program to decrease the cost of mailing letters to members, inviting to a non-descript digital program, thus saving on administrative costs for the program up to $6.5K per year and complaints from customers

EDUCATION

2017 — 2018

Rutgers University

Master's degree, Analytics and Information Technology

2013 — 2017

Ramaiah Institute Of Technology

Bachelor of Engineering - BE, Information Science

ABOUT KUSSHAL RAO

As a Senior Data Scientist at CVS Health, I collaborate with product, engineering, and design teams to develop Care Paths and contribute to campaigns focused on clinical goals. My work in customer segmentation and channel optimization has driven measurable savings and engagement. Mentoring new hires has further amplified team capabilities and my leadership qualities.With a Master’s degree in Analytics and Information Technology from Rutgers University, I bring expertise in predictive modeling, product analytics, reporting workflows, and clustering techniques. My goal is to create data-driven solutions that improve healthcare outcomes and empower organizations to make informed decisions.

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Kusshal Rao — Senior Data Scientist - Analytics and Behavioural Change at CVS Health in Santa Monica, CA, US | Unifers