Kush Bhasin
Category Specialist @HF Sinclair
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WORK HISTORY
Category Specialist @HF Sinclair
Mississauga, ON, CA
Led global marketing initiatives across North America, SEA, and Europe, focusing on brand strategy, product lifecycle management, and SKU-level optimization for lubricants and hydraulic fluids.Drove end-to-end project management, overseeing cross-functional campaigns, event activations (automotive, electrical, industrial), and marketing trackers tied to KPIs, ROI, and SEO performance.Managed product approval workflows and brand consistency while collaborating with suppliers, agencies, and internal product teams to deliver on deadlines and strategic goals.Developed executive presentations, strategic recommendations, and business cases to support senior leadership and enhance category performance across 150+ categories.
EDUCATION
University of Delhi
Bachelor of Science - BS
Seneca Polytechnic
Fintech
Fleming College
Project Management(PRT)
ABOUT KUSH BHASIN
I combine strategic analysis and leadership to drive sales performance and optimize…
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