Kuntal Bajpayee
Senior Research Analyst |Market Research | GTM | Ken Research | Marketing and Strategy | NMIMS
- Role
- Senior Research Analyst at Ken Research
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Kuntal Bajpayee
A Learning enthusiast and committed person looking for opportunities to upgrade my skills…
Experience
Senior Research Analyst
Apr 2023 — Present · Gurugram, IN
Market Research Professional | Competitive Benchmarking | GTM Strategy | Primary & Secondary Research As a Market Research Specialist with a passion for data-driven decision-making, I excel in conducting comprehensive competitive benchmarking, crafting impactful Go-to-Market (GTM) strategies, and conducting insightful primary and secondary research. Competitive Analysis: I leverage my analytical skills to analyze the competitive landscape, identifying market trends and competitor strengths and weaknesses, enabling my organization to gain a competitive advantage. GTM Strategy: Collaborating with cross-functional teams, I develop effective GTM strategies for new products and services, ensuring successful product launches and market penetration. Primary & Secondary Research: By conducting insightful primary research through surveys, interviews, and focus groups, I uncover valuable customer insights and emerging market trends. Additionally, I keep the organization informed with comprehensive secondary research using various industry databases and reports. With my strong business acumen and communication skills, I effectively present research findings to stakeholders, influencing strategic decisions for long-term growth and success.
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