Kunchapu Sivaprasad
Digital Marketing Analyst
- Role
- Digital Marketing Analyst at Innoworks Software Solutions
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Kunchapu Sivaprasad
Having 11+ Years of experience in Search Engine Optimization, Social Media Optimization, Google Adwords Campaign creating and Management based on client requirement. I Worked on Several Projects with the different Clients and helped them to achieve positive return on investment along with maintenance of site traffic by choosing appropriate channels as a part of effective campaign management.
Experience
Digital Marketing Analyst
Aug 2016 — Present · Hyderabad, IN
Website SEO Optimization: Optimize the company website for higher visibility and rankings in major search engines (Complete On-page and Off-page optimization)• Keyword Research: Analyze competition and perform keyword research for Google ads campaigns and company website.• Website Monitoring: Analyze website SEO performance using Key Performance Indicators with tools like Google analytics, Search Console, etc.• GMB profile optimization: Optimized Company Google My Business Listing for better search visibility.• Content Writing: Writing SEO Optimized content for website on topics related to CRM, Sales, and Marketing.• Managing a team of Digital Marketers, Graphic designers and Website Designer• Handling Project Co-ordination with Clients and Team• Planning and executing all web, SEO/SEM, Facebook ads, and display advertising campaigns.• Working on Big Budget Google ads & Facebook ads• Measuring and reporting the performance of all digital marketing campaigns according to goals (ROI and KPIs).• Overseeing the client requirements and budget planning• Creating Lead Generations form for Google ads and Social Media Ads• Developing the digital marketing strategy by studying trends, tracking, identifyingcustomer’s interests and their current and future needs, and monitoring thecompetition.• Responsible for strategizing & implementing overall digital marketing campaigns for multiple B2B & B2C client from varied industries like e-commerce, Advertising, finance, technology, education etc.
Education
Sri Venkateswara University
Bachelor of Science - BS
2008 — 2011
Sri Venkateswara University
Master of Computer Applications - MCA
2011 — 2014
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