Kunal Thukral
Global Marketing Director - Ai & Genai @HCLTech
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WORK HISTORY
Global Marketing Director - Ai & Genai @HCLTech
London, GB
EDUCATION
Maharshi Dayanand University
B.E, Mechanical Engineering
ICFAI Business School
Master of Business Administration - MBA, Marketing
SKILLS
ABOUT KUNAL THUKRAL
A seasoned B2B Marketing leader with over 18 years of experience in developing and implementing integrated marketing programs, global strategic initiatives and building a successful marketing function for a $14Bn IT organization and a B2B analytics company, which is a subject of a Harvard Business School case study in creating a new market category. As the present Strategic Marketing Director for Nearshore Americas (Canada, Brazil, Mexico, Guatemala, Costa Rica and US Strategic Initiatives) at HCLTech, my responsibilities include spearheading the marketing strategy, supervising a team of 10+ marketers and driving strategic initiatives across sales enablement, employer branding/talent marketing, brand management and CSR programs. Additionally, I also lead GenAI Marketing for Americas region for HCLTech. Before assuming this role, I held leadership responsibilities at TrustSphere, where I directed partnerships and ensured the successful delivery of strategic projects, delivering tailored solutions and data-driven insights to clients.My enthusiasm lies in brand building, market expansion, leveraging disruptive technologies and stimulating demand through the development and strategic execution of marketing programs that align with business objectives and driving the entire sales and marketing ROI.I believe in creating and contributing to the industry ecosystem which is why I am also an evangelist with few industry bodies and a regular speaker in industry conferences. My activities there are aimed at advocacy, engagement with the industry ecosystem, and accelerating adoption of emerging technologies.Specialities: Strategic Marketing, Team Development, Building Messaging & Positioning, Product launch, Demand Generation, Field Marketing, Product Marketing, Partner Marketing, Account Based Marketing, Analyst Relations, Influencer Marketing, Sales Enablement, Digital Marketing and Campaigns - Social Media, Understanding of SEO/SEM, Marketing Operations - Budgeting, Agency Management. Team Leadership | Relationship Management l Senior Stakeholder ManagementTools - ChatGPT, Perplexity, Salesforce CRM, Marketo, GenAI tools, CRM, Google Analytics, Google Adwords, AdClarity
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