Kunal Sarkar
GM – Retail Operations | Mall Marketing, Leasing & Franchising Leader | Driving Growth, Brand Activation & Tenant Mix
- Role
- General Manager Retail Operations & Manager Mall Marketing, Leasing & Franchising at Forum Group
- Location
- Kolkata, IN
- LinkedIn followers
- 500 followers
About Kunal Sarkar
Retail is more than transactions—it’s about crafting memorable experiences, curating the right tenant mix and maximizing asset performance. With 16+ years leading operations, marketing, leasing and franchising in premium malls and multi-outlet retail chains, I blend strategic vision with hands-on execution. In my current role, I oversee: 1. Operations of 16flagship retail outlets, enforcing SOPs, staff development and P&L targets 2. Mall marketing & branding: space-sell negotiations, digital campaigns and seasonal activations 3. Leasing & franchising: Negotiated with multiple brands, boosting non-rental income. Vendor & agency partnerships: introduced barter collaborations. I thrive at the intersection of process discipline, creative activation and commercial strategy. Let’s connect if you’re passionate about elevating retail ecosystems or exploring collaborative mall-brand initiatives.
Experience
General Manager Retail Operations & Manager Mall Marketing, Leasing & Franchising
Mar 2025 — Present · Kolkata, IN
Lead end-to-end operations for 16 premium retail stores: SOP enforcement, staff grooming, training and audit complianceArchitect and execute mall marketing strategies: space-sell deals, digital/social campaigns and event activations that lifted footfall 30% during peak seasonsDrive mall leasing & franchising strategy: sourced, negotiated and closed, increased the non-rental revenue by 15%.Own departmental budgets, P&L targets and KPI dashboards—delivered 18% YoY revenue growth and improved profit margins by 12%Cultivate strategic vendor/agency alliances; pioneered barter campaigns.
Education
Jadavpur University
Bachelor's of Physical education
2000 — 2001
The University of Burdwan
Bachelor of Science - BS
IISWBM
PGDSM
2003 — 2004
Rupnarayanpur hindustan cables high school
10 Th Standard
1989 — 1993
Skills
- Project Planning
- Product Development
- Performance Management
- Microsoft Excel
- Team Building
- New Business Development
- Strategic Planning
- Crm
- Project Implementation
- Key Account Management
- Team Management
- Product Management
- Business Strategy
- Management
- Microsoft Office
- Change Management
- Business Development
- Negotiation
- Customer Service
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