Kunal Ailani

About Kunal Ailani

MBA in Marketing with an experience of 14+ years. Committed to building expertise in the…

Experience

1. Manager - Marriott Digital Services, South Asia

   Marriott International

   Jun 2023 — Present · Mumbai, IN

   Consulting hotels in South Asia region on how to leverage Digital Marketing to achieve their goals.Use analytics and data driven insights to recommend monthly strategies to help hotels stay on pace with their goals. Custodian for Marriott Bonvoy’s Social Media presence - liaisoning the social media agency for Content strategy, creative visualisation and data reporting.Streamlined the Social Media Agency’s SOP, Ops and Creative Direction for content & campaigns on multiple platforms like Facebook, Instagram, LinkedIn & YouTube. Aid the APEC team to implement regional digital marketing campaigns across owned, earned, and paid media. Recommend, deploy and measure Performance Marketing for hotels to yield ROI from Web Direct & OTA.Conceptualise, guide and promote Web direct strategy in South Asia.Audit hotels website content and make suggestions to improve both visual and written content. Deliver In-market training to all key stakeholders in multiple markets across India. Creating synergy & collaboration with Revenue, GM’s & Sales Leaders to drive synergy towards achieving annual goals.Identifying and collaborating with KOL’s on tactical campaigns.Orchestrating SEO and keyword optimization by ensuring 100% accuracy while translating the SEO strategy to the teamsHelmed the digital marketing responsibilities for the launch India’s first hotel co-branded credit card - Marriott Bonvoy X HDFC Bank.Handled the digital promotions for Marriott Bonvoy as official loyalty partner for Ed Sheeran +-= ÷ x Tour India 2024, through a strategic partnership with BookMyShow Live.Knowledge sharing and collaborating with teams from different regions in APEC.

Education

• Smt. MMK College Of Commerece & Economics

  Bcom

  2005 — 2008

• BES's IMSR

  MBA

  2009 — 2011

• St. Theresa's High School

  SSC

Skills

• Sem
• Twitter
• Event Planning
• Sms Marketing
• Public Relations
• Email Marketing
• Google Analytics
• Marketing Communications
• Facebook
• Social Media
• Branding
• Market Research
• Management
• Mobile Marketing
• Sales
• Facebook Fan Page Strategies
• SEO
• Online Advertising
• Advertising
• Marketing
• Online Marketing
• Google Adwords
• Social Media Marketing
• Event Management
• Brand Management
• Marketing Strategy
• Digital Marketing
• Team Management
• B2b Marketing