Kunal Pardeshi

Sr Programmatic Campaign Manager

Role
Programmatic Campaign Manager at MediaMint
Location
Hyderabad, TG, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kunal Pardeshi

A results-oriented digital marketer with a passion for driving growth and maximizing ROI,…

Experience

  1. Programmatic Campaign Manager

    MediaMint

    Jan 2023 — Present · Hyderabad, IN

    Managed and consulted D2C and B2B clients about Campaign Management, Reporting, and Optimization Created custom strategies for all campaigns utilizing DSP data, leading to an overall ROAS of 400% across programmatic campaigns. Helped multiple teams(4 Programmatic Teams) in end-to-end Client support, Client Meetings, Campaign Media Plans, Campaign Trafficking, Optimization and Reporting Worked in multiple shifts(Mostly in US Shifts), Onboarded clients, and Managed teams of 2, or 3 members in a few cases Managing Monthly Budget of 1.5Mn Monthly focused on Display, Video, and CTV Campaigns. Ran some audio and YouTube campaigns for some clients Analyzed in-depth programmatic marketing effectiveness to identify campaign delivery issues & areas for optimization, resulting in improvement of campaign performance. Delivered client-specific reports with up-to-date performance metrics & in-depth insights to clients weekly and monthly Experience working with DSPs like TTD, Choozle, Amazon, StackAdapt, and DV360.

Education

  • The Institute of Chartered Accountants of India

    Chartered Accountancy

    2017 — 2021

  • 1% Club

    Personal Finance Mastery

    2024

  • Kraftshala

    The Marketing Launchpad

    2022 — 2022

  • Savitribai Phule Pune University (SPPU)

    Bachelor of Commerce - BCom

    2017 — 2020

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Kunal Pardeshi — Programmatic Campaign Manager at MediaMint in Hyderabad, TG, IN | Unifers