Kunal Dwivedi
Senior Consultant - Fractal.ai - Healthcare, Pharmaceuticals and Life Sciences
- Role
- Senior Consultant at Fractal
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Kunal Dwivedi
Management consultant, experienced in the areas of Commercial Pharma strategy, especially…
Experience
Senior Consultant
Oct 2023 — Present · Gurugram, IN
A trusted partner for - Commercial Pharma - Omnichannel Marketing Strategy- Market Access- Fieldforce Planning, targeting, budget optimizations- Next Best Action - Digital Marketing Orchestrations- Market Mix Modeling- Statistical Modeling Products and Accelerators- Project, Engagement and Delivery Management- Pharma Marketing Strategy- Implementation of Algorithms specific to Pharma marketing use cases- NLP, Gen AI, LLM, Decision Trees, Regression, Segmentation,Clustering, Predictive modelling- Developing data products furnishing ARDs & MRDs based on key Pharma datasets like IQVIA XPONENT, Symphony, MMIT Formulary data, LAAD, Promotions, CRM, Digital Data etc.
Education
National Institute of Technology Raipur
Bachelor of Technology (B.Tech.)
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