Kumud Ghosal
Founding Partner, Crisp Insights
- Role
- Founding Partner at Crisp Insights
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
General Business & ManagementView LinkedIn profile
About Kumud Ghosal
Close to three decades of passionate inquiry into human behavior, its reflection in…
Experience
Founding Partner
Jan 2023 — Present · IN
Education
Delhi University
M.A, Applied psychology
1989 — 1991
Skills
- Consumer Behavior
- Marketing
- Focus Groups
- Training
- Ethnography
- Primary Research
- Segmentation
- Quantitative Research
- Marketing Research
- Qualitative Research
- Brand Equity
- Market Research
- Integrated Marketing
- Business Insights
- Brand Architecture
- Brand Planning
- Research
- Workshop Facilitation
- Digital Marketing
- Customer Insight
- Brand Management
- Competitive Intelligence
- Consumer Behaviour
- Marketing Strategy
- Fmcg
- Advertising Research
- Client Development
- Competitive Analysis
- Market Intelligence
- Secondary Research
- Key Account Management
- Leadership
- Management
- Consumer Insight
- Marketing Communications
- Business Analytics
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