Kumar
VP, Global Head of Marketing Data Sciences | Leader in Measurement & MROI - B2C & B2B | Media Data Science | Data Strategy | Gen AI
- Role
- Customer Advisory Board at Bombora
- Location
- Fremont, CA, US
- LinkedIn followers
- 500 followers
About Kumar
Versatile digital marketing and data science strategist with over 28 years of experience leading data, data sciences and technology integration for Fortune 500 companies, startups and marketing consulting agencies. Proven track record architecting and pioneering digital transformation.Deep background in digital marketing technologies, leading the build and implementation of everything from Site Analytics, Data Management Platforms, Customer Data Platforms, Telemetry assets, Site/Media Tagging, Multi-Touch Attribution and ABM Measurement.Founded two startups and have also spent numerous years consulting in various industries including high-tech, retail, pharmaceutical & finance.Personal traits: Passionate data driven story teller, hands-on, with a consultative mindset, recognized for my collaborative style, have a never-say-die attitude, with a strong moral compass that has got me to where I am.
Experience
Customer Advisory Board
Nov 2023 — Present
Education
Villanova University
MS, Computer Science & Engineering
1992 — 1994
Skills
- Web Analytics
- Mysql
- Saas
- Cloud Computing
- Business Intelligence
- Sales
- Leadership
- Integration
- Software as a Service (Saas)
- Business Development
- Cross-Functional Team Leadership
- Software Project Management
- Enterprise Software
- Analytics
- Perl
- Linux
- Start-Ups
- Agile Methodologies
- Management
- Marketing Management
- Sem
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