Bhupinder Kumar

Senior Marketing Manager @ Narayana One Health | Ex-Dynasty Gaming & Media, Ex - MX Player, Ex - Acer | Marketer | Strategic Partnerships | Expertise in Healthcare, PCs & Gaming industry

Role
Senior Marketing Manager at Narayana One Health
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Bhupinder Kumar

I’m a Product, Brand & Growth Marketing leader with 9+ years across gaming, consumer…

Experience

  1. Senior Marketing Manager

    Narayana One Health

    Aug 2023 — Present · Bengaluru, IN

    Product Marketing - Drove product marketing and strategic initiatives at NOH- Successfully launched 3 new healthcare products - Managed product lifecycle from discovery to growth, leveraging ICE Score framework to prioritize GTM activities - Developed and executed comprehensive clinic marketing strategies to increase product adoption and market penetration- Effectively managed stakeholder relationships across cross-functional teams (Sales, Product, Marketing and Customer Success) to ensure alignment and drive product successStrategy & Execution- Led omni-channel marketing campaigns across diverse channels to drive product awareness, engagement, and conversion- Managed product lifecycle from discovery to growth, leveraging the ICE Score framework to prioritize GTM activitiesDigital marketing and innovations- Social Media Marketing: Successfully executed social media campaigns that increased brand awareness by and engagement by in 90 days, reaching over 1 million users- Leveraged Google Ads to effectively target and engage potential customers across various formats, including search, display, video, and shopping ads- Conceptualized and proposed successful SFMC integrations to automate and drive marketing campaigns

Education

  • NIE Institute of Technology

    B.E, Computer Science And Engineering

    2009 — 2013

  • 1% Club

    Personal finance mastery, Finance, General

  • MICA | The School of Ideas

    PGDM, Communications

    2014 — 2016

  • SBRR Mahajanas PU College

    Class XII, STATE

    2007 — 2009

  • MICA

    PGDM, Communications and Strategic Marketing

    2014 — 2016

  • St Joseph's Central School

    Class X

    1997 — 2007

Skills

  • Creative Writing
  • Team Management
  • Management
  • Microsoft Word
  • Powerpoint
  • Microsoft Excel
  • Microsoft Office
  • Marketing Communications
  • Research
  • Market Research
  • Competitive Analysis
  • Marketing
  • Brand Management
  • Marketing Strategy
  • Social Media Marketing
  • Business Development
  • Digital Marketing

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Bhupinder Kumar — Senior Marketing Manager at Narayana One Health in Bengaluru, KA, IN | Unifers