Abhinav Kumar
DIGITAL MARKETING EXECUTIVE
- Role
- Digital Marketing Executive at Freecultr
- Location
- Lucknow, UP, IN
- LinkedIn followers
- 500 followers
About Abhinav Kumar
Enhance my skills according to the latest technology development, by being part of a progressive and dynamic organization and contributing to it\'s success by utilizing my skills to their best extent.
Experience
Digital Marketing Executive
Nov 2025 — Present · Delhi, IN
At Freecultr, I manage end-to-end retention marketing and paid media campaigns focused on driving revenue growth and improving customer lifetime value.• Planning and executing retention marketing campaigns (WhatsApp, Email, SMS)• Running and optimizing Meta Ads (conversion & catalog campaigns)• Audience targeting, segmentation & funnel optimization• Reducing CAC while improving ROAS• Analyzing campaign data to improve repeat purchase rate• Scaling winning creatives and performance strategies
Education
Lucknow Institute of Technology, Lucknow
Bachelor of Technology - BTech, Computer Science
2017 — 2021
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