Kudzayi Chakahwata
Global Data, Audiences & Technology Solutions Director @Publicis Groupe
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WORK HISTORY
Global Data, Audiences & Technology Solutions Director @Publicis Groupe
London, GB
I lead data strategy across global new business pitches and key clients at Publicis, ensuring our data, analytics, and tech solutions speak directly to commercial needs.New Business Wins: Played pivotal roles in helping secure over $2Bn in new media business, by crafting data strategies that connect client briefs with sharp, revenue-oriented insight and audience planning.Client Consulting & Enablement: Advise local market teams and clients on the best use of data platforms, planning tools and audience insights, including tool training, demos, and onboarding to scale our global impact.Ways of Working & Innovation: Proactively lead internal capability initiatives, from building AI solutions to automate analysis, to creating user-friendly software guides and designing platform selection frameworks.Product Influence: Act as the connective tissue between product development and real-world usage, ensuring proprietary data tools are built with teams and client goals in mind. I lead the user testing and liaise with tech/dev teams to guide iterative improvements.
EDUCATION
Royal Holloway, University of London
Bachelor's Degree, Mathematics
King's College London
Master's Degree, Mathematics
ABOUT KUDZAYI CHAKAHWATA
I\'m a data leader with a commercial mindset, a technical foundation, and one clear goal of turning insight into impact.With over a decade of experience spanning agency and client-side, retail, gaming and telco, I specialise in shaping data strategy that actually shifts business outcomes. At Publicis, I’ve contributed to over $2Bn in new business wins by embedding insight into the heart of strategic media planning & analytics and client storytelling.What sets me apart is the balance I strike between analytical credibility and people-centred leadership. I’ve built teams from scratch, and transformed existing ones, taking them from disorganised and error-prone to trusted, high-performing powerhouses.I believe that data strategy only works when the people and processes behind it do too. That’s why I’m as focused on designing strong foundations (ways of working, tooling, planning, upskilling) as I am on the strategic outputs themselves.My leadership style is grounded in servant leadership, quiet confidence and results-first delivery. I don\'t command the room, I make others feel like they can finally breathe in it. I’m proactive, productive, and hyper-organised, with a bias for solving messy problems and clearing the path for teams to succeed.
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