Khoi Truong
CEO & Co-founder @Manœuvre
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WORK HISTORY
CEO & Co-founder @Manœuvre
Helping brands articulate their digital strategy and scale execution excellence Our core services- 360 digital audit looking at platforms, processes, and people- Deploying the right operating model and governance- Be your neutral partner to help you find the right agency/tech during the RFP and ensure a smooth transition- Setting up the marketing data foundation, deploying analytics framework, and building marketing data models-full product ownership service to deliver digital products meeting user expectations and technical requirements.
EDUCATION
Université de Sherbrooke
Bachelor
University of California, Irvine
Certificate
Concordia University
Certificate
The University of British Columbia
Certificate
SKILLS
ABOUT KHOI TRUONG
I am an enterprising, transformative digital marketing executive with deep experience in operationalizing digital marketing strategy and a strong ability to influence key stakeholders. Known as a trusted marketing advisor with skills to architect complex marketing concepts into simple, clear, and actionable plans. I am often told I am a catalyst for success who garners enthusiastic commitment through team leadership. Key services- Identify productivity opportunities by clarifying where marketing efficiency can be gained- Design the right operating model, governance, processes, and technology stack to ensure scalability and operability- Drive change management to engage employees and external partners effectively- Leverage data and AI to deploy marketing insight programs and automation at scale. At ease with complex and global organizations, I had the chance to work with Four Seasons Resort, L\'Oréal, Chanel, Beiersdorf, Lipton Tea, Moncler, Esprit, Intact Insurance, Desjardins Financial, MTY Group, BRP, Reitmans and more.
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