Kristi Taaffe
Owner & Managing Director at JUICE BOX | direct
- Role
- Owner & Managing Director at Juice Box Direct
- Location
- Napa, CA, US
- LinkedIn followers
- 500 followers
About Kristi Taaffe
Senior Level Executive with cross-functional experience in consumer packaged goods…
Experience
Owner & Managing Director
Oct 2009 — Present · Marin County, CA, US
JUICE BOX | direct provides strategic consulting & management services for wineries. Our services include strategic business planning, DTC and 3T sales & marketing management, brand strategy development, strategic & technology-based CRM, organizational development and more. We bring deep knowledge and experience from both the wine industry itself, as well as technology, consumer packaged goods, retail and direct marketing endeavors. We have entrepreneurial spirits and are driven by the opportunity to bring innovation and fresh ideas to an industry which is embracing new technologies and looking for new ways to gain access to the U.S. wine consumer.
Skills
- Entrepreneurship
- Strategy
- E-Commerce
- Social Media Marketing
- Sales Operations
- Marketing
- Customer Service
- Strategic Planning
- Brand Architecture
- Marketing Management
- Email Marketing
- Analytics
- Public Relations
- Marketing Strategy
- Direct-to-Consumer Marketing
- Direct to Consumer
- Business Intelligence
- Advertising
- Online Marketing
- Financial Modeling
- Promotions
- Strategic Partnerships
- Market Planning
- Digital Marketing
- Product Marketing
- Leadership
- Customer Relations
- Direct Marketing
- Crm
- Creative Direction
- Management
- Ecommerce
- Creative Development
- Brand Development
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