Kultar Ruprai
Design Team Lead (Ux & Ui) @Williams Commerce
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WORK HISTORY
Design Team Lead (Ux & Ui) @Williams Commerce
Leicester, GB
Clients: ArtUK, Autosparks, Boutinot Wines, British Museum, Charles Bentley, Compton Verney, Creative Group, Courtauld, Fine Food Specialist, Gill, Holloways of Ludlow, IntroCar, LaCoqueta, Midwich Group, Mishimoto, National Gallery, Ping, Rayware Group, RBG Kew, Sarsens Group, Horwoods Group, Target Darts, University of Law, Whola
EDUCATION
De Montfort University
BA Honours, Multimedia Design
Wyggeston and Queen Elizabeth I College
GCSE
Judgemeadow Community College
GCSE
De Montfort University
MA, Design and Manufacturing
Beauchamp College
A Levels
SKILLS
ABOUT KULTAR RUPRAI
For over 20+ years my passion has been helping brands communicate their message by delivering exceptional design solutions and frictionless user experiences that tell a story.My work is grounded in purpose, clarity and an understanding of how people interact with products, services and brands, enabling meaningful and impactful value.Specialising in digital design, I have worked with a wide range of clients, from ambitious start ups to FTSE 500 organisations. This has involved close collaboration with stakeholders, contributing to early direction, supporting pitches and ensuring design intent is clearly understood and delivered.With an extensive career leading design across UX, UI, strategy, brand and campaign marketing; I am highly adaptive and committed to continually developing. I enjoy working through complex business challenges where clarity, experience and sound judgement are required, helping brands improve performance and deliver engaging, effective digital experiences.Alongside hands on design, I place strong emphasis on mentoring designers, collaborating closely with stakeholders and contributing at a strategic level to ensure design is considered, practical and aligned with business objectives.Key Specialties:• Creative Direction and Brand Strategy• Design Strategy and Implementation• Design Leadership and Mentoring• Digital Design UX and UI aligned with WCAG standards across Web Mobile and Apps• Design systems and component libraries • Applied AI in Design Workflows and Prototyping• Workshop Facilitation and Design Discovery• User Research and User Testing• Data Analysis• Design for B2B, B2C, Arts & Heritage, E-commerce and CRO• Logo, Visual Identity and Branding
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