Kshitiz Jaiswal

About Kshitiz Jaiswal

A bold and ambitious professional, having driven strong and sustainable business impact with brands like Maruti Suzuki, Vodafone Idea, PwC. With over 2.5+ years of experience in Project and Product Management, and strong communication & problem solving skills, looking to drive the growth of Digital and Self-Reliant India.

Experience

1. Digital Product Strategist Vi Leadership Program (Vilp)

   Vodafone Idea Limited

   Jul 2023 — Present · Mumbai, IN

   Crafted a competitive pricing strategy for Vi International Roaming (IR) Add-On Packs based on market demand & sensitivity analysis• Spearheaded the Go-to-Market Strategy for IR Add-On Packs projecting 5 Cr incremental revenue and 10% retention in FY 2026• Crafted Pricing Strategy of Vi Super Hero Prepaid Packs based on cost-based and value-based pricing models regression analysis (R & SQL) on 10 Mn+ data points realizing projected 30 Mn sales in 2026; Led GTM for 4 circles• Formulated Brand Strategy for Vi Hero Prepaid realizing improved TOMA by 5% and MoM Incremental revenue of 20 Cr in 2024• Formulated Digital Transformation Strategy and 2-Yr Roadmap for Retail Telco Sales & Credit Lending, CS Retention Activities• Architected a Digital Onboarding Journey on Vi App realizing 1.3 Cr monthly cost saving by minimizing CS onboarding efforts• Digitalized SIM custody feature for suspended users realizing 20 Cr incremental annual revenue & 5% improved digital retention in 2024• Developed AI based IVR Voice Bot and Chatbot Strategy to diminish monthly subscriber churn rate from 4% to 2% in FY 2026• Recommended 15+ AI driven use-cases to empower personalized product search and improve complaint resolution rate• Achieved Improved Chatbot DAU by 15% & TNPS by 14 Points, Reduced Fallback Rate by 5% & Agent Handoff Rate by 7%, in 2025 • Conceptualized Business Transformation Strategy and 5-Yr Product Roadmap for Vi Digital Marketplace (Vi Shop) to achieve 60% ARPU growth and 20% Vi App incremental adoption by 2028 from base 2024 values. Pitched to CMO and secured 15 Cr annual budget• Crafted Functional PRD devising success KPIs integrated into a custom Power BI Dashboard with 15+ key user behavior metrics• Led Agile Product Delivery of Vi Shop with a team of 20+ BA/SA/Dev/Ops integrating AI driven intent-based search and product recommendations realising 50 Cr + Annual Revenue, growth of 5% in Vi app MAU & 3% in ARPU at an AOV of Rs. in 2024-25

Skills

• Microprocessor Coding
• Project Management
• Electrical Engineering
• Engineering
• Singing
• Electronics